Generation M: Media in the Lives of 8-18 Year-olds
Publication Type:
Web ArticleYear of Publication:
2005URL:
http://www.kff.org/entmedia/entmedia030905pkg.cfmAbstract:
A recent study by the Kaiser Family Foundation, "Generation M: Media in the Lives of 8- to 18-Year-Olds," finds that students in grades 3-12 spend an average of six hours and 21 minutes plugged in to some type of media each day. Accounting for multitasking, the figure jumps to about eight and a half hours when you include nearly four hours of TV viewing and 49 minutes of video game play. Comparatively, homework gets slightly less than 50 minutes of attention. "For this digital generation, electronic media is increasingly seductive, influential, and pervasive, yet most schools treat the written word as the only means of communication worthy of study. Therefore, most American students remain poorly equipped to think critically about, and express themselves through, the media that defines them."
